Maximize your association’s non-dues revenue with our affinity program management solution

Our industry expertise and extensive network of benefit providers will help you increase revenue, elevate the value proposition of your membership, and save time.

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Affinity Program Management with Core Affinity

Partner with Core Affinity for numerous benefits. Our expertise in developing and managing association affinity programs, extensive benefit program network, and state-of-the-art platform deliver results. Gain valuable insights, save time and resources, and optimize programs for maximum impact.

Optimized Impact

Maximum results, save time and resources.

Program Management

Efficiently develop and manage affinity programs.

Our Trusted Brand Partners

streamline your affinity programs

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Brand Partners

Empowering Associations for over 25 Years

Core Affinity is a unique association advisory firm that works with trade and professional associations to increase member engagement and overall organizational growth.
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Account Management

We focus on growing your affinity programs, so you can focus on what matters most: growing your association.

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Member Analytics

Manage your benefits, boost member engagement and get data-rich insights.

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Affinity programs

Engage existing members and attract new ones with popular programs and offers from Core Affinity.

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Frequently asked questions

We understand the unique challenges and needs that associations face, and we are here to provide the answers you seek.

What's an Affinity program?

An affinity program is a partnership between a company and an association. The company offers special rates or discounts to association members, leading to increased revenue for both. It provides a reliable revenue source for associations and enhances member value. Affinity programs are popular for boosting benefits and revenue streams.

What are the benefits of a good Affinity program?

Affinity programs offer added value to members through exclusive discounts, while generating increased revenue for the association and new customer opportunities for the company. These programs also strengthen member relationships, provide marketing opportunities, and allow for customization of relevant benefits.

What sets us apart in helping associations with their affinity programs?

Core Affinity is passionate about helping associations maximize their potential through streamlined and effective affinity programs. With over 25 years of experience in the industry, we have established strong relationships with top brand name partners and have helped countless associations achieve their goals and provide value to their members. Our team of experts is dedicated to providing personalized support and industry-leading solutions, all while keeping the association’s mission at the forefront. Contact us today to learn more about how we can help transform your association’s affinity program.

Millions in savings every year

One of the benefits Core Affinity offers associations is a portfolio of exclusive discounts from over 2400 business and industry suppliers. 

“Core Affinity has taken the time to fully understand who our members are and are able to provide benefits that really make sense. Partnering with Core Affinity means you also partner with recognizable and reliable brands. It is super convenient for members to access the benefits and our association now has another source of non-dues revenue!”

Gail Phillips

Chief Executive Officer
National Association of Residential Property Managers

Meet the members of our amazing team

Discover the talented minds driving our achievements and delivering innovative solutions.

  • Unique skills and experiences
  • Committed to delivering excellence

Grow, Measure, Optimize

why choose core affinity: unveiling the path to unmatched excellence

We create customized affinity programs for associations that align with their core mission and provide cost-saving benefits, enhancing the value proposition for members. Our goal is to provide a comprehensive and effective solution for managing affinity programs.

Our experience in the association industry enables us to anticipate challenges, assess opportunities, and create innovative solutions that meet the unique needs of each organization.

We believe that honesty builds trust, that leadership has a lasting impact, that strong relationships require authenticity, and that excellence in everything we do drives success.

Benefit Management

With a user-friendly interface, you can easily add and remove programs and communicate with members directly. The Perks Marketplace feature helps members find and engage with programs and offers, with measurable results through utilization data, analytics, and member insights.

Streamlined Benefit Management

Customizable software for efficient program and member communication.

Engaging Perks Marketplace

Measurable results, offers, and member insights for enhanced engagement.

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Ready to Make a Real Change?

Learn how our strategic, proactive approach to affinity programs, technology, and member engagement can impact your organization.

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